Property Management is a complex field. In reality, the core of the work isn’t just managing properties, but tenant support and communication. Dwelling too much on tasks like appointment setting and mediating between tenants and owners is not the most efficient use of time. Luckily, you can focus on developing your business by delegating administrative tasks to a nearshore team.
Communication is essential in most businesses, but it is vital in an industry so dependent on client satisfaction. Relying on a nearshore team to manage your business's customer service and operations is a smart decision. If you are wondering why scaling your property management support, or upgrading your current team to a nearshore one is a wise solution, here are a few reasons:
- Time Zones: In your busy schedule, you need someone to be up and on at the same time you are. Working with a nearshore team eliminates the friction of drastic time zone differences. This translates into quicker iterations, faster response times, and a better general synchrony. One additional advantage is that, beyond daily digital synchrony, the geographical proximity offers a valuable plus when a face-to-face meeting is necessary.
- Language: There is no scenario where being bilingual poses a disadvantage, but when dealing with customers who can’t speak English very well, relying on a bilingual team is extremely beneficial. No more miscommunication or lost leads.
- Platform dexterity: Juggling too many responsibilities at once can become overwhelming and often leads to mediocre results. The best approach is to count on a team that specializes in one area and has extensive knowledge of platforms and workflows that translate directly to a more efficient and profitable business.
The advantages of hiring a nearshore team aren’t limited to this short list, and we know that every business has its special needs, so why not book a call with us? Discover all the perks that come with a dedicated nearshore staff and maximize the potential of your ideas.
FAQs
What should I look for when hiring a nearshore team?
Beyond a timezone match, the real value comes from an operational fit. Managing communications during business hours, being proficient in the property management workflow, and being familiar with PMS, CRMs, and other platforms, and accountability with QA and reporting are key aspects to look for. The ideal nearshore team should feel like an extension of your team, and not a bolt-on.
What kind of tasks and problems can a nearshore team solve for my company?
Nearshore teams commonly support administrative tasks like lead response, qualification, tour scheduling, leasing follow-ups, and application coordination. They can also take responsibility for resident communications and service request intake, data updates, reporting, workflow cleanup inside your systems, and overflow coverage during lease-ups, renewals, or seasonal spikes. This frees your property managers and asset teams to focus on pricing strategy, resident experience, and NOI, not inbox and phone volume.
Is hiring a nearshore team really cost-effective for asset managers?
Hiring a nearshore team comes with great savings when you measure the right things. Your ROI will show up in valuable indicators such as: shorter vacancy periods due to faster lead response, higher leasing conversion rates through consistent follow-up, better retention from improved resident communication, and less burnout and turnover on your onsite team. The math is simple. Recovering even one additional unit per property per year often offsets the entire nearshore investment.
