Company Name

High lead-to-lease ratios are easy to maintain with UAssist.ME's expertise

Through a combination of streamlined systems, effective sales scripting and quality staffing, we've maintained high occupancy rates consistently for 5+ years of collaboration.

Property Management

September 3, 2024

Client Profile

Meet the Client

About: The RMR Group is a leading U.S.alternative asset management company, committed to maintaining high occupancy levels while delivering exceptional customer service.
Industry: Real Estate Investment and Propert Management
Reach: United States
Revenue: $907.8 Million
Years of Collaboration: Five years
Employees: 50+

Challenges

The Challenges

The RMR Group faced challenges in maintaining healthy occupancy rates across its properties, especially during a period of market instability. The company needed a solution to manage high call volumes and complex customer inquiries while ensuring exceptional service standards.

The fluctuating dynamics of the real estate market, driven by factors such as economic conditions, location, and seasonal demand, added complexity to their operations.

Results

Success, in numbers

6.9%

Lead-to-lease conversion rate

50%

Costs Savings

80%

Engagement Rate

22%

Lead to visit conversion rate

How we did it

1. Enhanced Customer Interaction

‍A team of bilingual Reservationists was deployed to handle calls and emails, providing timely and accurate information about property availability, leasing terms, and community amenities.

2. Technology Integration

We assisted in the integration of "Amelia," an AI-driven IVR system that optimized call routing and enhanced customer interactions. Additionally, we facilitated the migration to Funnel CRM by assigning one of our implementation experts to ensure a smooth transition.

3. Performance Optimization

Customized interaction scripts were created, and a performance-based bonus structure was implemented to motivate the team. Regular audits by the Quality Control team identified areas for improvement, ensuring sustained efficiency.

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